Simplicity Separates Excellent from Almost

Joe Maddon used a phrase with his teams that rivals "Just Do It."

It’s simple - almost too simple - but that’s what makes it powerful. pic.twitter.com/jPkCIyGI9T

— Coach AJ 🎯 Mental Fitness (@coachajkings) October 17, 2025

Champion simplicity. 

• Positive attitudes enhance performance. Be positive. 
• Focus helps you level up. Think "next play." 
• Specificity rules. Serve with intent. Attack spots. 
• Contain outside hitters by getting to the block. 
• Believe in each other with gestures. 

1) Be good at what you do a lot. 

2) Do more of what works and less of what doesn't

3) Make "good actions" contagious. 

"Something good is about to happen."